Not every case warrants the time or money of jury research, yet it always pays to hear jurors talk about your case before proceeding to trial. We can set up and run a streamlined project to offer that glimpse without our signature deep-dive analysis.
Practicing the opening to our consultants or to mock jurors can provide insight for final tweaks to the trial story and visuals. Voir dire practice studies with mock jurors can be done independently or in conjunction with any other type of jury research project.
Each witness carries a piece of the story. Alongside the attorneys, we ideally work with key witnesses before they are deposed or before they take the stand at trial. Key if for witnesses to tell the truth. Aggressive plaintiff tactics and general witness fear can be a barrier to jurors' gaining a clear view of the truth.
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